By AJC ajcann.wordpress.com from UK – Lips like sugar, CC BY-SA 2.0, this is certainly a photo to attract attention. And how to attract attention on the web with photos, words or any way so the search engines will find you?
An adman once told me the most popular images are:
- Anything with red in it.
And I cannot remember the rest! I think the sea and Christmas featured. However, now we have Google to take the guesswork out of it. This is not only fun, but crucial when it comes to creating appealing content for our target audiences as marketers. There’s a limit how many images with red an angel investor of mine will want to look at…
The Ten Most Popular Topics on the Web
- Auto – Cars
- IT & Tech
- Home and Recreation
- Love and Family
These will certainly help address the challenge of how to attract attention on the web.
The 100 Most Popular Google Keywords
Keyword Searches / Month
- Weather 45,500,000
- Translate 20,400,000
- Maps 13,600,000
- News 11,100,000
- Calculator 9,140,000
- G 7,480,000
- Youtube to mp3 7,480,000
- Dictionary 6,120,000
- F 5,000,000
- Translator 4,090,000
Top Search Terms in Google 2015
- Lamar Odom
- Jurassic World
- American Sniper
- Caitlyn Jenner
- Ronda Rousey
- Chris Kyle
- Fallout 4
- Straight Outta Compton
30 Things People Love
- Baby Animals
- The Beatles
- Firemen or Firefighters (USA)
Your Favourite Things?
You may already save and share on Facebook. I use it, Twitter and Instagram. But for images, infographics and videos on specifics topics I am huge fan of Pinterest: https://uk.pinterest.com/petereales/
And then just to keep pages for personal future reference there is Pocket, previously known as Read It Later, for managing a reading list of articles from the Internet https://getpocket.com
All these online sites or platforms allow you store and place content ready to share as appropriate from social media or however your audience is directed or finds it. A veritable treasure trove!
Engaging with your a audience is critical. Especially as all research shows, 50-70% of the buying process is complete with customers by the time they contact you. Sharing original or curated content is the top priority of most marketers today. The process described by CIM expert as Acquire, Participate, Engage and Share.
Here’s a great bit of research as to why people share from Marketing Charts. All this should help in your mission of how to attract attention on the web.
Good luck and call us if you need any help on 01202 706 975 or email ku.oc.snoitulosionull@retep